Profit-aware merchandising for Shopify teams.

MerchVector helps teams decide what to promote, protect, discount, deprioritise or leave alone using margin, inventory, returns, sales velocity and business rules.

Starting with Shopify merchandising, the same decision system can eventually power commerce software and autonomous merchant agents.

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The problem

A product can convert well and still be the wrong product to push.

Product decisions often sit across analytics, inventory reports, returns data, spreadsheets and intuition. MerchVector brings the commercial trade-offs into one decision view.

The work is split across tools

Product decisions usually need sales reports, stock levels, return rates, margin sheets and a lot of judgement.

The obvious product is not always the right one

A bestseller may have weak margin, low stock or high returns. A slower product may be the better one to feature.

Teams need to see the why

A recommendation only helps if the team can see the margin, inventory and return signals behind it.

Example decisions

The questions merchants are already trying to answer.

MerchVector helps clarify repeated merchandising decisions where product economics change the answer.

Which products should we promote this week?
Which items should we avoid discounting?
Which products convert well but hurt margin?
Which aged inventory has enough margin headroom to clear?
Which high-return products should stop getting extra visibility?

Discovery partners

We are speaking with Shopify merchants, operators and agencies.

If you regularly decide what to promote, discount, suppress, bundle or leave untouched, we want to understand how that workflow actually happens today.

Shopify or Shopify Plus merchant
100+ products or meaningful variant complexity
Real trade-offs across margin, inventory, returns or velocity